Measure 16.04 “Aiuti per la promozione e lo sviluppo delle filiere corte e dei mercati locali” (Aid for the promotion and development of short supply chains and local markets), of the Rural Development Programme (PSR) 2014-2020 of the Liguria Regional Government Authority (link) supports the implementation of cooperation projects between agricultural companies and/or between agricultural businesses and operators in the supply chain to:
- create and develop short supply chains;
- create and develop local markets;
- implement the related promotional activities.
The Consorzio di Tutela Basilico Genovese DOP (Consortium for the Protection of PDO Genovese Basil), as Leading Partner of the “Genovese Storico” Cooperation Group, has benefited from the Liguria Regional Government Authority Tender, under the Rural Development Programme, measure 16.4 “Aiuti per la promozione e lo sviluppo delle filiere corte e dei mercati locali” (Aid for the promotion and development of short supply chains and local markets), submitting the project “LA FILIERA CORTA DI ECCELLENZA DEL BASILICO GENOVESE DOP PER IL MERCATO FRESCO” (THE SHORT SUPPLY CHAIN OF EXCELLENCE OF PDO GENOVESE BASIL FOR THE FRESH MARKET), obtaining its approval.